MBA in a DAY 2.0

What you would learn at top-tier business schools (if you only had the time!)

by Steven Stralser PhD


As an update of the classic business best-seller MBA in a DAY 2.0 provides its readers with a comprehensive, 360degree view of all of the elements critical for organizational and personal leadership success, and it does so in an uncomplicated, jargon-free, easy to understand manner. The reader will be presented fundamental concepts and principles that apply across diverse organizational types, sizes and missions, and, importantly, gain an understanding of the vocabulary of business and, as a result, also gain a personal competitive advantage.


What I like more than playing hockey with Steve: reading his book! The essentials of starting, growing and leading your business, professional practice or organization…read it now and refer to it later. Guy Kawasaki Bestselling Author, Art of the Start, rockstar speaker about startups and innovation

After 13 years in the National Hockey League, making the transition from professional athlete to entrepreneur has been eased by the practical knowledge that I have implemented from Professor Stralser’s MBA in a DAY. Jim Johnson Co-Founder, FlexxCoach, e-learning for coaches and athletes National Hockey League, former player

Steve's book is a valuable asset to anyone needing to avoid the pitfalls of business be they a small business owner, a physician, a lawyer or just about anyone who deals with business…just because you have not had the opportunity to study for a formal mba why be at a disadvantage in the business world? In just a few days of quality reading time you will level the playing field..let your own brain power do the rest. George Reiss MD Clinical Instructor Mayo Clinic Eye Physician Phoenix Coyotes Professional Hockey Club

Having recently benefited by being a “student” in an MBA in a DAY seminar, I am looking forward to being able to offer this book to our 2000+ physician members. MBA in a Day will provide our physician members with a quick reference to deal with the practical, business side of medicine they have not yet experienced. Beverly Hurt Executive Vice President Indianapolis Medical Society

MBA in a DAY contains insightful and applicable information to anyone interested in running a business, or already doing so. As the president of a young, growing company, I found that the fundamental concepts addressed in the book not only complemented my practical experience, but also provided a helpful, supplementary education in important business principals. Alison Chozen, entrepreneur and President, Sterling Truffle Bar Co-founder, Mosaic Event Management.

In advising clients, I often get the sense that they do not have a good grasp of how to manage their business or employees. Professor Stralser's book is a straight forward and invaluable primer that will assist the reader in the development and management of their business. Charles S. Mishkind Miller, Canfield, Paddock and Stone, PLC

What was once only taught in MBA courses is now found in Dr. Stralser’s book, which gives Small business owners and entrepreneurs the tools and strategies to take their businesses to the next level. Kristin A. Donaldson Vice President of Small Business Greater Phoenix Chamber of Commerce

Author Biography

Steven Stralser is Professor Emeritus at Thunderbird School of Global Management and received his Ph.D. from The University of Michigan where he taught Marketing and Marketing Strategy. He holds a BS in Marketing from The University of Arizona and an MBA from Arizona State University.

During Fall1999, he was a Fulbright Senior Scholar, teaching marketing management in the MBA program at The Budapest University of Economic Sciences and Entrepreneurship at The University of Miskolc.

His interests outside the classroom and the professional world include playing left defenseman for his men’s adult ice hockey team, restoring and driving his 1951 Riley 2.5L RMB Saloon and sharing adventures with his bride, Rosemary and their growing-up-fast clan of grandchildren.

Bibliographic Information
  • Pub date: August 2016
  • English
  • 9780997532401
  • United States
  • Paperback
  • Primary Price: 19.95 USD
  • Pages: 310
  • The Center for Professional Development
  • Readership: College/Tertiary Education
  • Publish State: Self-Published
  • Edition: Second
  • Dimensions: 9 x 6 inches
  • Series: MBA in a DAY