Handbuch des Marketing, Teilband II.
D. Angebotspolitik im Marketing – E. Entgeltpolitik im Marketing – F. Informationspolitik im Marketing – G. Verfügbarkeitspolitik im Marketing-Mix.
by Pepels, Werner
More Information
Duncker & Humblot
Duncker & Humblot was established in 1798 and is one of Germany's leading academic publishing houses, focussing on high-quality academic research and scholarly publications, especially in the fields of law and social science.
View all titlesBibliographic Information
- Publisher Duncker & Humblot GmbH
- Publication Date July 2016
- ISBN/Identifier 9783428149308
- FormatPaperback
- Publish StatusPublished
- Edition7., überarb. und erw. Aufl.