• Business, Economics & Law
      September 2015

      Confidence on Camera

      7 Steps to Present Your Power on any size screen

      by Lottie Hearn

      WHY YOU NEED CONFIDENCE ON CAMERA…Video has become the fastest growing marketing tool of our age. Whether for business or personal promotion, smartphones and webcams now enable anyone to connect face-to-face across the world. But how well do you present o

    • September 2014

      Creating Business Agility

      How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage

      by Rodney Heisterberg, Alakh Verma

      Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer-centric business. Using a series of case stu

    • September 2010

      Beyond Viral

      How to Attract Customers, Promote Your Brand, and Make Money with Online Video

      by Kevin Nalty, David Meerman Scott

      Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online

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