• Humanities & Social Sciences
      January 2016

      Strategic Thinking

      A Comprehensive Guide

      by Frederick Betz

      Leadership and strategy are intricately connected--one of the primary responsibilities of leaders is to formulate strategy. In an organization, only the leader has the power to implement strategic change. Thus strategic thinking is a necessary and fundame

    • February 2011

      Managing Technological Innovation

      Competitive Advantage from Change

      by Frederick Betz

      Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy.

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