Your Search Results

      • Trusted Partner
        Business, Economics & Law
        August 2017

        Visitor Experience Design

        by Noel Scott, Jun Gao, Jianyu Ma, Pierre J Benckendorff, Ana Claudia Campos, I-Ling Chen, Peiyi Ding, Rouven Doran, Afiya Holder, Shan Jiang, Svein Larsen, Dung Le, Kuan-Huei Lee, Shanshi Li, Xiang Li, Wei Liu, Júlio Mendes, Brent Moyle, Liubov Skavronskaya, Beverley Sparks, Patricia Valle, Gabby Walters, Ying Wang, Katharina Wolff, Laurie Wu, Lihua Gao

        Most discussion of visitor experiences uses a behavioural or managerial approach where the way the visitor thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable travel and visitation experiences from a cognitive psychological perspective - it opens the black box. The chapters draw on recent findings from cognitive psychology, cognitive science and neuroscience to provide a basis for a better understanding of the antecedents of a memorable experience, including: · The psychological process of the formation or creation of a visitor's experiences · Psychological aspects of tourism experiences such as attention, emotion, memory and mindfulness · Pre-stage experience: customer inputs such as knowledge, myths, values and memories from previous travel · On-site experience: co-creation processes · Post-stage experience: immediate and long term outcomes including happiness and well-being · Experience design cases Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management.This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design. It will be of interest to tourism researchers and postgraduate students studying tourism management, marketing and product design.

      • Trusted Partner
        January 2019

        Depression and Bipolar Disorder, Second Edition

        by Vatsal G. Thakkar, M.D. and Christine Adamec; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Depression and bipolar disorder are part of a group of mental illnesses called mood disorders. People with these conditions may experience unusual and extremely low or elevated moods as well as unpredictable mood swings. These disorders can also affect one's physical well-being. For many years people who suffered from mood disorders such as depression or bipolar disorder were stigmatized for their problems. Most doctors and medical scientists now believe that these illnesses are caused by chemical imbalances in the brain and can be treated with medication and talk therapy. Depression and Bipolar Disorder, Second Edition provides the basic facts needed to understand the different types of depression and related disorders and what defines them, including the typical symptoms, possible causes, and current treatments.

      • Trusted Partner
        Dietetics & nutrition
        October 2002

        Nutrition and Immune Function

        by Edited by Philip C Calder, Catherine J Field, Harsharnjit S Gill

        This book provides a review of the roles of specific nutrients in maintaining the immune response and host protection against infection. It also considers the influence of various factors, such as exercise and ageing, on the interaction between nutrition and immune function. The main emphasis is on humans, but comparative mammalian data are also presented.The contents include methods for studying nutrient-immune function interactions, the impact of undernutrition on immune function and infection, the influences of fatty acids, amino acids, antioxidant vitamins, and various minerals on immunity, immunological effects of changes throughout the life cycle, and public health policy implications.

      • Trusted Partner
        Medicine
        April 2018

        Bovine Tuberculosis

        by Mark Chambers, Stephen Gordon, Francisco Olea-Popelka, Paul Barrow

        This book is contemporary, topical and global in its approach, and provides an essential, comprehensive treatise on bovine tuberculosis and the bacterium that causes it, Mycobacterium bovis. Bovine tuberculosis remains a major cause of economic loss in cattle industries worldwide, exacerbated in some countries by the presence of a substantial wildlife reservoir. It is a major zoonosis, causing human infection through consumption of unpasteurised milk or by close contact with infected animals. Following a systematic approach, expert international authors cover epidemiology and the global situation; microbial virulence and pathogenesis; host responses to the pathogen; and diagnosis and control of the disease. Aimed at researchers and practising veterinarians, this book is essential for those needing comprehensive information on the pathogen and disease, and offers a summary of key information learned from human tuberculosis research. It will be useful to those studying the infection and for those responsible for controlling the disease.

      • Trusted Partner
        January 2019

        Alzheimer's Disease and Other Dementias, Second Edition

        by Sonja M. Lillrank, M.D. and Dana K. Cassell; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Dementias are brain disorders that impair memory, thinking, behavior, and physical activity. Alzheimer's disease is the most common form, affecting 50 to 60 percent of dementia patients, and yet the exact cause of Alzheimer's and how best to detect it early remain unknown. Alzheimer's Disease and Other Dementias, Second Edition provides helpful clarification of this group of diseases and their specific types. It explains how to recognize the symptoms of dementia or Alzheimer's disease, how these disorders are diagnosed, the latest theories about their cause, and how they can be treated. Also covered are the outlook for future prevention and treatment and resources providing further information for those seeking help coping with dementia.

      • Trusted Partner
        Business, Economics & Law
        December 2017

        Tour Operators and Operations

        Development, Management and Responsibility

        by Jacqueline Holland, David Leslie

        With a focus on the creation and distribution of packaged holidays, this text covers the fundamentals of business and the relationship between tour operators and destinations. With particular reference to the sustainability of both parties, it reviews the impacts and influences of tour operations and practices on destinations within the overriding context of tour operator responsibility. It addresses the entirety of this key component of the tourism sector, and reflects the shift in recent years from traditional 'sun, sea and sand' holiday to more bespoke packages. Taking into account tour operators as a growing factor among the major emergent economies of the world, this book is: - The first textbook to provide such in-depth content of tour operators and operations. - Written by authors with industry, research and teaching experience. - A wealth of information regarding popular eco, nature and adventure trips, as well as myriad niche and special interest products. Full of international and highly topical case studies, exercises and discussion questions, Tour Operators and Operations: Development, Management and Responsibility is a fundamental text for students of tourism.

      • Trusted Partner
        Science & Mathematics
        March 2006

        International Trade and Policies for Genetically Modified Products

        by Robert E Evenson, Robert E Evenson, Vittorio Santaniello, Vittorio Santaniello

        There are a number of controversial issues that surround agricultural biotechnology and genetically modified products. International trade and policies are at the forefront of these controversies. This book addresses these issues and has been developed from a meeting of the International Consortium on Agricultural Biotechnology Research, held in Revello, Italy, in July 2004. It covers five themes: analytical studies; empirical trade studies; spillover dimensions; intellectual property rights; and applied general equilibrium trade models. ; International Trade and Policies for Genetically Modified Products has been developed from the International Consortium on Agricultural Biotechnology Research. It covers five themes: analytical studies; empirical trade studies; spillover dimensions; intellectual property rights; and applied general equilibrium trade models. ; 1: Editors' Overview, R E Evenson and V SantanielloPart 1: Analytical Studies2: Biotechnology Risks and Project Interdependence, O K Knudsen, The World Bank, USA and P L Scandizzo, Facoltà de Economia Università, Italy3: Restricted Monopoly R & D Pricing: Uncertainty, Irreversibility and Non-Market Effect, R D Weaver, Pennsylvania State University, USA and J Wesseler, Wageningen University, The Netherlands4: Biotechnology and the Emergence of Club Behavior in Agricultural Trade, M Tothova and J F Oehmke, Michigan State University, USA5: The Labelling of Genetically Modified Products in a Global Trading Environment, S Scandizzo, Corporacion Andina de Fomento, VenezuelaPart 2: Empirical Trade Studies6: Tree Biotechnology: Regulation and International Trade, R A Sedjo, Resources for the Future, USA7: Commercialized Products of Biotechnology and Trade Pattern Effects, S Smyth, W A Kerr and K A Davey, University of Saskatchewan, CanadaPart 3: Spillover Dimensions8: The Coexistence of GM and non-GM Arable Crops in the EU: Economic and Market Considerations, G Brookes, Canterbury, UK9: Research Spillovers in Biotech Industry: The Case of Canola, R S Gray, University of Saskatchewan, Canada, S Malla, University of Lethbridge, Canada and K Tran, University of Saskatchewan, Canada10: Mergers, Acquisitions and Flows of Agbiotech Intellectual Property, D Schimmelpfennig and J King, USDA, Washington, USA11: The Impact of Regulation on the Development of New Products in the Food Industry, K Menrad, University of Applied Sciences of Weihenstephan and K Blind, Fraunhofer Institute for Systems and Innovation Research (ISI), GermanyPart 4: Intellectual Property Rights12: Patents Versus Plant Varietal Protection, D Eaton and F van Tongeren, Wageningen University and Research Centre, The Netherlands13: Governing Innovative Science: Challenges Facing the Commercialization of Plant-Made Pharmaceuticals, S Smyth, G G Khachatourians and P W B Phillips, University of Saskatchewan, Canada14: Are GURTs Needed to Remedy Intellectual Property Failures and Environmental Problems with GM Crops? G Budd, Grains Research and Development Corporation, AustraliaPart 5: Applied General Equilibrium Trade Models15: Economic Effects of Producing or Banning G.M. Crops, J Flatau and P M Schmitz, University of Giessen, Germany16: Opposition to Genetically Modified Wheat and Global Food Security, F Haggui, University of Saskatchewan, Canada, P W B Phillips and R S Gray17: International Impacts of Bt Cotton Adoption, G B Frisvold, R Tronstad, University of Arizona, Tucson, USA and J M Reeves, Cotton Incorporated, USA

      • Trusted Partner
        Humanities & Social Sciences
        February 2010

        Committee governance in the European Union

        by Thomas Christiansen, Emil Kirchner, Emil Kirchner, Thomas Christiansen

        Committees are a pervasive presence in the EU policy process yet little is known about the way in which they operate. This volume, newly available in paperback, brings together an international group of experts from a number of disciplinary backgrounds to provide a comprehensive account of the role played by committees in the European Union. The book looks at committees in the context of inter-institutional relations, a focus based on the recognition that the relationships between Commission, Council, Parliament and national authorities - rather than the institutions themselves - are crucial to the understanding of European policy-making. Much of that interaction is regularised in various kinds of committees and the book provides an in-depth analysis of the nature and the effects of 'committee governance' in the EU system. A number of case studies (monetary, policy, trade, environment, spatial planning and foreign policy) examine the role of committees in specific areas. These are framed by broader perspectives which provide theoretical, statistical and normative analyses of the phenomenon of committee governance. ;

      • Trusted Partner
        Agriculture & related industries
        May 2002

        Natural Resources Management in African Agriculture

        Understanding and Improving Current Practices

        by Edited by Christopher B Barrett, F Place, A A Aboud

        This book consists of selected, edited and revised papers from a workshop held at ICRAF (International Centre for Research in Agroforestry) in July 2000.

      • Trusted Partner
        Medicine
        February 2020

        The Impact of Research at The International Livestock Research Institute

        by John McIntire, Delia Grace

        This book recounts the history and achievements of research at the International Livestock Research Institute (ILRI), including work at its predecessors the International Livestock Centre for Africa (ILCA; 1974-1994) and the International Laboratory for Research on Animal Diseases (ILRAD; 1974-1994). The scientific and economic impacts of tropical livestock research reveal valuable lessons, in this work charting the research of these three institutions. Describing mixed crop and livestock systems' impact on the global environment, it also covers animal genetics, production, health and disease control, land management, public policy, and economics. Providing global estimates of the impact of livestock research and with useful pointers for future research, this book provides an important reference for animal scientists and veterinarians working in the global south.

      • Trusted Partner
        January 2019

        Child Abuse and Stress Disorders, Second Edition

        by M. Foster Olive, Ph.D.; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Child Abuse and Stress Disorders, Second Edition examines the phenomenon of stress and how it affects people psychologically, emotionally, and physically with an in-depth look at the effects of child abuse and neglect. This eBook examines major types of stressful events and several stress disorders, including acute stress disorder and post-traumatic stress disorder (PTSD). Several chapters discuss various types of child abuse and neglect and their long-term effects on mental and physical well-being in childhood and beyond. This volume sheds light on the devastating, chronic influence of traumatic experiences on both children and adults and methods for treating them.

      • Trusted Partner
        January 2019

        Addiction, Second Edition

        by Vatsal G. Thakkar, M.D. and Christine Adamec; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Addiction affects millions of people throughout the United States, and the numbers are growing. But what exactly is this phenomenon? Is it a physical or psychological illness? A poor choice? Or a medical disease? The United States' two biggest addictions, cigarettes and alcohol, cost our health care system more than $100 billion every year, and in recent years opioid addiction has spread and claimed thousands of lives.  Addiction, Second Edition explores the mechanics of addiction, its root causes, and how it touches the lives of every member of society, including users, nonusers, and friends and relatives of users. This eBook also explains addiction as a medical and behavioral phenomenon, defines drug use and behaviors that can reach compulsive levels, and illustrates various ways to treat addictions.

      • Trusted Partner
        May 2023

        The Politics of Religious Tourism

        by Dino Bozonelos, Polyxeni Moira

        Addressing a dearth of literature in this area, this book provides a comprehensive overview and framework of study of the politics of religious tourism. Existing work shows awareness that politics is present but the approach has been one of benign neglect, and/or a priori assumptions about the role of politics in the management of sacred sites. Previous literature is fragmented into various perspectives and approaches that best serve different disciplinary interests. By understanding the politics of religious tourism through the various perspectives and approaches from the discipline of political science The Politics of Religious Tourism; · Focuses on how power is exercised regarding religious tourism. · Looks at the governing institutions of religious tourism including the role of relevant governmental bodies such as ministries of tourism or national tourism boards, ministries of religion and/or culture. · Covers the role and influence of religious governing institutions, such as state-supported church/mosque officials, and universities. It will be of valuable interest to researchers and students of religious tourism, pilgrimage, as well as related subjects such as political science, economics, sociology, tourism and religious studies.

      • Trusted Partner
        January 2019

        Schizophrenia, Second Edition

        by Heather Barnett Veague, Ph.D and M. Foster Olive, Ph.D.; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Schizophrenia is a severe and debilitating disease of the brain that affects approximately 1 percent of the population worldwide. This psychotic disorder causes severe mental disturbances that disrupt thought patterns, speech, and regular daily activities of life. Those with schizophrenia can exhibit odd or disturbing behaviors. The disorder can be devastating to those who suffer from it, as well as frightening and exhausting for their families. However, recent research on the causes of schizophrenia, its diagnosis, and the effectiveness of different treatments provides a more hopeful outlook for those affected. Schizophrenia, Second Edition describes the symptoms of this disease and the impact it has on patients and their loved ones. It also examines how scientific studies seek to untangle the multiple causes of schizophrenia and reviews research on how well drug and nondrug treatments work for schizophrenia patients.

      • Trusted Partner
        Biology, life sciences
        May 2021

        Ten Steps to Building a Successful Veterinary Practice

        by Wendy Sneddon

        This book is a down to earth, practical guide which provides ten simple steps for success for anyone responsible for recruiting a winning veterinary practice team: whether they are recruiting employees and building their team, or changing culture and creating a supportive environment where employees are engaged and motivated. It is ideal for small business owners who can't afford to employ any human resource support.Intensely practical, it delivers key facts for veterinary staff starting out in business. The book:· Details how you can attract, recruit and retain the right people for a winning team· Guides you on creating a well organised, supportive practice in which employees can flourish· Provides you with a basic introduction to building a strategy and improving your marketing campaigns· Covers the basics of sound financial planning and how to win clients and increase your revenues· Looks at how to manage common pitfallsWith a wealth of practical templates and forms to use, this book adopts a straight-talking approach which will be welcomed by anyone starting their own veterinary practice. Table of contents 1: Step 1: WHY? 2: Step 2: Your First Time? 3: Step 3: Vision, Mission, Values and Culture 4: Step 4: How to Define What and Who You Need 5: Step 5: Recruitment and Induction 6: Step 6: Performance Management and Employee Engagement 7: Step 7: Employee Health and Wellbeing 8: Step 8: How to Build a Loyal Client Database and Marketing Your Practice 9: Step 9: Financial Management 10: Step 10: Three Key Strategies to Increase Your Revenue by 25%

      • Trusted Partner

        The Sky Always Bright--Short and Medium Works Collection

        by "Dream Round 2020" Theme Literary Essay Activity Office

        This book is a collection of short and medium works in the series, including short and medium stories, short and medium reportage, prose, poetry and children's literature. These works are rich in the characteristics of the times and the breath of life. They show the moving deeds of Hunan's targeted poverty alleviation and targeted poverty alleviation, and demonstrate the spirit of people's struggle towards a well-off society. The theme is clear and prominent, the tone is positive, portraying and praising the most beautiful people and typical models participating in poverty alleviation and development, praising the true feelings of the world and transmitting positive social energy.

      • Trusted Partner
        January 2019

        Personality Disorders, Second Edition

        by Heather Barnett Veague, Ph.D and M. Foster Olive, Ph.D.; Foreword by Pat Levitt, Ph.D., Vice President, Chief Scientific Officer, and Director, The Saban Research Institute; Director, USC Neuroscience Graduate Program

        Personality disorders are patterns of perceiving, relating to, and thinking about the environment and oneself that are negative, abnormal, or stressful. They typically persist over time and involve perceptions, thoughts, and behaviors upsetting to the individual who experiences them and which cause significant problems in the person's relationships and professional and social activities. They can include antisocial behavior, acute shyness or sensitivity, negative perceptions, and more severe forms, such as paranoia or schizophrenia. Personality Disorders, Second Edition defines and explains these behavioral patterns, which are organized into three types, or clusters, the social and medical issues related to them, and how doctors can treat them.

      • Trusted Partner
        Business, Economics & Law
        June 2019

        China-Africa Economic and Trade Cooperation:

        Case Studies and Plans

        by Secretariat of the First China-Africa Economic and Trade Expo Organizing Committee

        China-Africa Economics and Trade Cooperation: Case Studies and Plans comes in 3 languages: Chinese(2 volumes), English(2 volumes), and French(2 volumes). This book series include 101 excellent case studies , which related to 21 Chinese provinces and cities and 31 countries in Africa, containing agriculture, manufacturing, commerce and trade, infrastructure, industrial parks, energy and mining, financing and other fields in China-Africa economic and trade cooperation. This set of books is practical and useful for all readers. In addition, the book gives the vivid interpretation on the concept of common prosperity, win-win cooperation, mutual negotiation and construction, shared innovation and progression of Belt and Road Initiative.

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