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      • Rights and Brands

        Rights & Brands is a 360 licensing and publishing agency bringing Nordic rights and brands to a global arena. Starting from a strategic base in literature, art and design, R&B’s platform is built on knowledge, passion and people. Using all aspects of character representation and branding, from publishing and PR to licensing, merchandising and digital development, with a worldwide network of sub-agents and over 800 clients, R&B’s international insight and business capacity is unique.

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      • Trusted Partner
        July 2018

        Practical Feline Behaviour

        Understanding Cat Behaviour and Improving Welfare

        by Trudi Atkinson

        Practical Feline Behaviour contains all the relevant information that a veterinary nurse or technician needs to understand and handle the behaviour and welfare of house cats, and to offer safe and practical advice to clients. There have been ground-breaking advances in our understanding of feline behaviour in recent years and, to protect the welfare of cats, it is increasingly important that anyone involved with their care, especially those in a professional capacity, keep up to date with these developments. This approachable and down-to-earth text describes the internal and external influences on feline behaviour; on communication, learning, social behaviour, the relationship between behaviour and disease, and the cat - human relationship. It also provides practical advice on how the welfare of cats in our care may be protected and how behaviour problems should be addressed and how to avoid them. In this book Trudi Atkinson draws on her extensive experience as a veterinary nurse and a Certified Clinical Animal Behaviourist to provide a rapid reference and an intensely practical feline behaviour resource for owners, breeders, veterinary professionals, shelter and cattery workers and anyone involved in the care of our feline companions. - Practical, down to earth guide detailing all aspects of feline behaviour - Rapid reference for instant access to information - Written by a well-known animal behaviourist who has extensive experience in treating feline behaviour problems and in advising clients to protect the welfare of their cats - Includes a foreword by John Bradshaw, School of Veterinary Science at University of Bristol, UK

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        Business, Economics & Law
        February 2020

        Events as a Strategic Marketing Tool

        by Dorothé Gerritsen, Ronald van Olderen

        Events have come to play an ever-growing role in marketing; by connecting products and services with experiences and vice versa, producers can create important added value. Events as a Strategic Marketing Tool, 2nd edition describes how events can be used as a strategic tool in marketing practices. Fully updated throughout, this new edition reviews the way organizations utilize events to connect with their visitors. It covers the development of the experience economy, the step from strategy to concept, event design and touchpoints. Written in an accessible style, it also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation. Including a wealth of internationally relevant examples, it gives a thorough insight into the way events can help reach strategic marketing goals. It will provide an engaging resource for both students and professionals interested in Leisure, tourism and events.

      • Trusted Partner
        Humanities & Social Sciences
        July 2021

        Post-everything

        An intellectual history of post-concepts

        by Herman Paul, Adriaan van Veldhuizen

        Postmodern, postcolonial and post-truth are broadly used terms. But where do they come from? When and why did the habit of interpreting the world in post-terms emerge? And who exactly were the 'post boys' responsible for this? Post-everything examines why post-Christian, post-industrial and post-bourgeois were terms that resonated, not only among academics, but also in the popular press. It delves into the historical roots of postmodern and poststructuralist, while also subjecting more recent post-constructions (posthumanist, postfeminist) to critical scrutiny. This study is the first to offer a comprehensive history of post-concepts. In tracing how these concepts found their way into a broad range of genres and disciplines, Post-everything contributes to a rapprochement between the history of the humanities and the history of the social sciences.

      • Trusted Partner
        Humanities & Social Sciences
        March 2019

        Managing diabetes, managing medicine

        Chronic disease and clinical bureaucracy in post-war Britain

        by Martin D. Moore, Keir Waddington, David Cantor

        This book is available as an open access ebook under a CC-BY-NC-ND licence. Through its study of diabetes care in twentieth-century Britain, Managing diabetes, managing medicine offers the first historical monograph to explore how the decision-making and labour of medical professionals became subject to bureaucratic regulation and managerial oversight. Where much existing literature has cast health care management as either a political imposition or an assertion of medical control, this work positions managerial medicine as a co-constructed venture. Although driven by different motives, doctors, nurses, professional bodies, government agencies and international organisations were all integral to the creation of managerial systems, working within a context of considerable professional, political, technological, economic and cultural change.

      • Trusted Partner
        January 2023

        Diagnosis Digital Disaster

        Can the healthcare system still be saved?

        by Peter Schaar

        — Ways out of the digital disaster — For healthcare professionals and informed patients Modern information technologies can and should contribute to improving the quality and transparency of medical care and making healthcare more economical – and all for the benefit and well-being of patients. Well, that would be the noble approach. All the talk about health insurance cards, telematics infrastructure and electronic patient files stirs up emotions. Peter Schaar, long-standing Federal Data Protection Commissioner, brings light to the dark data and health thicket. Why are innovations in the healthcare sector met with great scepticism by many stakeholders? How can we speed up the development and implementation of meaningful ITsupported solutions? What role does the narrow, small-scale regulatory framework play – not only, but also in data protection?

      • Trusted Partner
        2023

        Drug Products in Nursing and Care Practice

        Safe handling of medication

        by Dr. Ulrich Räth and Friedhelm Kamann

        The assessment of nursing and care needs and the organisation and quality assurance of nursing care are key tasks performed by nursing staff. This also includes administering medication, something which requires sound organisation, control, implementation and documentation. Nurses observe whether medication is taken consistently, has the desired effect, and whether undesirable side effects occur. The drug product as a „special commodity“ – whether in inpatient long-term care, in outpatient care, or in hospital – requires special knowledge concerning - correct storage, - the pharmacological effect, and - appropriate application. This book is geared towards the diseases and symptoms of people requiring nursing or care. All the important facts concerning the use of medicines are presented here in an understandable manner, focusing on the essentials. Numerous illustrations and practical tips provide the link to everyday nursing care. It is the ideal textbook and reference work for nursing and care assistants as well as nursing professionals.

      • Trusted Partner
        Teaching, Language & Reference
        November 2015

        Kids and branding in a digital world

        by Barrie Gunter

      • Trusted Partner
        Teaching, Language & Reference
        November 2015

        Kids and branding in a digital world

        by Barry Gunter

      • Trusted Partner
        The Arts
        September 2024

        The renewal of post-war Manchester

        Planning, architecture and the state

        by Richard Brook

        A compelling account of the project to transform post-war Manchester, revealing the clash between utopian vision and compromised reality. Urban renewal in Britain was thrilling in its vision, yet partial and incomplete in its implementation. For the first time, this deep study of a renewal city reveals the complex networks of actors behind physical change and stagnation in post-war Britain. Using the nested scales of region, city and case-study sites, the book explores the relationships between Whitehall legislation, its interpretation by local government planning officers and the on-the-ground impact through urban architectural projects. Each chapter highlights the connections between policy goals, global narratives and the design and construction of cities. The Cold War, decolonialisation, rising consumerism and the oil crisis all feature in a richly illustrated account of architecture and planning in post-war Manchester.

      • Trusted Partner

        Does Movement Really Make Us Smart?

        by Petra Jansen, Stefanie Richter

        Media reports often praise movement as a cure-all. But apart from its undisputed positive effect on health, does movement really make us smarter? Consider a national football team, for example – are these excessively sports-driven players automatically the smartest people? Should we simply replace all school subjects with sports? The authors provide a detailed summary of the latest scientific findings on the influence of movement on cognitive ability. They describe the effects of movement, on old age, embodiment, emotion, school as well as other factors that influence cognition. Target Group: teachers, lecturers, psychologists, psychiatrists, neurologists, psychotherapists, movement therapists.

      • Trusted Partner
        August 2016

        Depression-Care for Nursing and Health Care Professionals

        by Thomas Hax-Schoppenhorst

        Depression is one the most common mental disorders and nurses and other health professions meet people struggling with depression at any age and from any background. Until now, there has not been a comprehensive book on how nursing professionals can treat their patients that suffer from depression. This title now offers a multiprofessional, multidemensional and ressource-focussed approach that can close this gap. It provides professionals with background information on depression and its causes, practical information on how to deal with patients from different stages of life, from children to seniors, and explains what different approaoches can be used (e.g. Mindfulness) to help those suffering from depression. Target Group: Psychiatric Nurses

      • Trusted Partner
        Geography & the Environment
        August 2022

        Festival and Event Tourism

        Building Resilience and Promoting Sustainability

        by Anukrati Sharma, Jeetesh Kumar, Bakhodir Turaev, Priyakrushna Mohanty

        Festivals and events vary from small, neighbourhood celebrations through to mega gatherings, and both can be attractive to tourists. They come with their own unique challenges and opportunities however, which means destinations must carefully consider their responsibility to local people, and host them in a sustainable manner. Divided into four sections, this book covers the sustainability, community involvement and destination marketing aspects of festivals and events. It: - Reviews the common trends, trajectories and competition in the event tourism market; - Discusses the role of event organizers in ensuring the sustainability of events and their destinations, including green activities and cultural preservation; - Considers the role of the community in achieving sustainability through volunteerism, heritage conservation and ensuring events boost community spirit. Also covering important issues such as the marketing, branding and promotion of events, this book unravels the opportunities and challenges associated with sustainable festivals and events. It uses an array of case studies and a global author team to provide an important resource for tourism and event researchers and professionals.

      • Trusted Partner
        Hospitality industry
        May 2014

        Events as a Strategic Marketing Tool

        by Dorothe Gerritsen, Ronald van Olderen

        Experiences, encounters and events have come to play an ever-growing role in marketing as their impact is more fully understood. As a profession, however, event marketing is still a relatively new field, with most available literature covering practical project management rather than the strategy behind including events in a marketing campaign. Addressing this gap, Events as a Strategic Marketing Tool reviews the way organizations utilize events to connect with their visitors. It covers the development of the experience economy, the step from strategy to concept, event design and touchpoints. Written in an accessible style, it also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation, Events as a Strategic Marketing Tool provides an engaging resource for both students and professionals interested in leisure, tourism and events. Including a wealth of internationally relevant examples, it gives a thorough insight into the way events can help reach strategic marketing goals.

      • Trusted Partner
        June 2022

        Emotional Well-being for Animal Welfare Professionals

        by Tamsin Durston

        This book examines the risks to the emotional well-being of animal welfare staff and veterinary professionals. It provides practical solutions, coping strategies and various techniques, as well as giving guidance on creating healthy coping strategies for the emotionally challenging work undertaken by anyone working directly with animals.

      • Trusted Partner
        Humanities & Social Sciences
        February 2023

        Cold, hard steel

        by Agnes Arnold-Forster, Keir Waddington

      • Trusted Partner
        November 2023

        Die Gestörten

        Warum sie unseren Wohlstand sichern

        by Lotter, Wolf

      • Trusted Partner

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