Your Search Results

      • Trusted Partner
      • Trusted Partner
        Business, Economics & Law
        August 2017

        Visitor Experience Design

        by Noel Scott, Jun Gao, Jianyu Ma, Pierre J Benckendorff, Ana Claudia Campos, I-Ling Chen, Peiyi Ding, Rouven Doran, Afiya Holder, Shan Jiang, Svein Larsen, Dung Le, Kuan-Huei Lee, Shanshi Li, Xiang Li, Wei Liu, Júlio Mendes, Brent Moyle, Liubov Skavronskaya, Beverley Sparks, Patricia Valle, Gabby Walters, Ying Wang, Katharina Wolff, Laurie Wu, Lihua Gao

        Most discussion of visitor experiences uses a behavioural or managerial approach where the way the visitor thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable travel and visitation experiences from a cognitive psychological perspective - it opens the black box. The chapters draw on recent findings from cognitive psychology, cognitive science and neuroscience to provide a basis for a better understanding of the antecedents of a memorable experience, including: · The psychological process of the formation or creation of a visitor's experiences · Psychological aspects of tourism experiences such as attention, emotion, memory and mindfulness · Pre-stage experience: customer inputs such as knowledge, myths, values and memories from previous travel · On-site experience: co-creation processes · Post-stage experience: immediate and long term outcomes including happiness and well-being · Experience design cases Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management.This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design. It will be of interest to tourism researchers and postgraduate students studying tourism management, marketing and product design.

      • Trusted Partner
        Literature & Literary Studies
        July 2017

        It Is the Old Time that Brings Us Joy

        by Bai Hua

        This is a poetry collection of Bai Hua. It contains most representative works during 35 years of the poet’s creation. Bai Hua is one of the most excellent lyric poets in contemporary China. From the year 1979, he started poetry, essay, and critic writing, as well as translation of British and American literature.

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        Rethinking settler colonialism

        History and memory in Australia, Canada, Aotearoa New Zealand and South Africa

        by Annie Coombes

        Rethinking settler colonialism focuses on the long history of contact between indigenous peoples and the white colonial communities who settled in Australia, Aotearoa New Zealand, Canada and South Africa. It interrogates how histories of colonial settlement have been mythologised, narrated and embodied in public culture in the twentieth century (through monuments, exhibitions and images) and charts some of the vociferous challenges to such histories that have emerged over recent years. Despite a shared familiarity with cultural and political institutions, practices and policies amongst the white settler communities, the distinctiveness which marked these constituencies as variously, 'Australian', 'South African', 'Canadian' or 'New Zealander', was fundamentally contingent upon their relationship to and with the various indigenous communities they encountered. In each of these countries these communities were displaced, marginalised and sometimes subjected to attempted genocide through the colonial process. Recently these groups have renewed their claims for greater political representation and autonomy. The essays and artwork in this book insist that an understanding of the political and cultural institutions and practices which shaped settler-colonial societies in the past can provide important insights into how this legacy of unequal rights can be contested in the present. It will be of interest to those studying the effects of colonial powers on indigenous populations, and the legacies of imperial rule in postcolonial societies.

      • Trusted Partner
        Humanities & Social Sciences
        June 2021

        Crowns and colonies

        European monarchies and overseas empires

        by Robert Aldrich, Cindy McCreery

        Queen Victoria, who also bore the title of Empress of India, had a real and abiding interest in the British Empire, but other European monarchs also ruled over possessions 'beyond the seas'. This collection of original essays explores the connections between monarchy and colonialism, from the old regime empires down to the Commonwealth of today. With case studies drawn from Britain, France, the Netherlands, Germany and Italy, the chapters analyse constitutional questions about the role of the crown in overseas empires, the pomp and pageantry of the monarchy as it transferred to the colonies, and the fate of indigenous sovereigns under European colonial control. Crowns and colonies, with chapters on North America, Asia, Africa and Australasia, provides new perspectives on colonial history, the governance of empire, and the transnational history of monarchies in modern Europe.

      • Trusted Partner
        Business, Economics & Law
        December 2020

        Women before the court

        Law and patriarchy in the Anglo-American world, 1600–1800

        by Lindsay R. Moore

        Women before the court offers an innovative, comparative approach to the study of women's legal rights during a formative period of Anglo-American history. It traces how colonists transplanted English legal institutions to America, examines the remarkable depth of women's legal knowledge and shows how the law increasingly undermined patriarchal relationships between parents and children, masters and servants, husbands and wives. The book will be of interest to scholars of Britain and colonial America, and to laypeople interested in how women in the past navigated and negotiated the structures of authority that governed them. It is packed with fascinating stories that women related to the courts in cases ranging from murder and abuse to debt and estate litigation. Ultimately, it makes a remarkable contribution to our understandings of law, power and gender in the early modern world.

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        Air power and colonial control

        by David Omissi

        Air policing was used in many colonial possessions, but its most effective incidence occurred in the crescent of territory from north-eastern Africa, through South-West Arabia, to North West Frontier of India. This book talks about air policing and its role in offering a cheaper means of 'pacification' in the inter-war years. It illuminates the potentialities and limitations of the new aerial technology, and makes important contributions to the history of colonial resistance and its suppression. Air policing was employed in the campaign against Mohammed bin Abdulla Hassan and his Dervish following in Somaliland in early 1920. The book discusses the relationships between air control and the survival of Royal Air Force in Iraq and between air power and indirect imperialism in the Hashemite kingdoms. It discusses Hugh Trenchard's plans to substitute air for naval or coastal forces, and assesses the extent to which barriers of climate and geography continued to limit the exercise of air power. Indigenous responses include being terrified at the mere sight of aircraft to the successful adaptation to air power, which was hardly foreseen by either the opponents or the supporters of air policing. The book examines the ethical debates which were a continuous undercurrent to the stream of argument about repressive air power methods from a political and operational perspective. It compares air policing as practised by other European powers by highlighting the Rif war in Morocco, the Druze revolt in Syria, and Italy's war of reconquest in Libya.

      • Trusted Partner
        October 2007

        Personalführung in China

        Motivationsinstrumente und Anreize

        by Ma, Xiao Juan

      • Trusted Partner
        The Arts
        September 2017

        100 Best Photographic Places in Western Hunan: A Photography Collection

        by Ma Shujun

        This book is an excellent photography collection of "Mysterious Xiangxi" Top 100 Tourism Photographic Places. The book contains 100 best photographic spots in western Hunan (Fenghuang County, Jishou City, Yongshun County, Longshan County, Guzhang County, Huayuan County, Luxi County, Baojing County) selected in this event. Each photo is presented with a brief description to the content of the photo, highlighting the history, humanities, and natural beauty of western Hunan.

      • Trusted Partner
      • Trusted Partner
        June 2020

        Ma Liang and His Magic Painting Brush

        by Hong Xuntao, Yang Yongqing

        Ma Liang with a magic paint brush is a classic character created by the fairy tale master Hong Xuntao. The picture book "Ma Liang and His Magic Painting Brush" created by the famous painter Yang Yongqing is also an immortal classic -- it exbibits Ma Liang's spirit as diligent and kind, and fearless towards violence.

      • Trusted Partner
        July 2019

        The General history of Acupuncture

        by Ma Jixing

        Over the past 60 years, the author has made outstanding achievements in the field of acupuncture and moxibustion, and made great achievements in the study of acupoints and meridians. The General history of acupuncture and moxibustion is the fifth edition of history of acupuncture and moxibustion medicine. In addition to the history of acupuncture in China, it also includes the history of acupuncture all over the world.

      • Trusted Partner
        Humanities & Social Sciences
        March 2017

        Colonial masculinity

        by Mrinalini Sinha

      • Trusted Partner
      • Trusted Partner
      • Trusted Partner

        Lines Written with the Green Pen

        by Mei Zihan, Ma Xiaode

        Lines Written with the Green Pen is a poem for children written by the famous children's literature writer Mei Zihan. It is about a boy trying to write poems with his green pen. At first, he doubts whether he can write poems. Then he takes a walk and starts creating his own lines—he says hello to the sky; he wonders about the leaves, birds’ chirping, the gone clouds, the old lady and the yellow dress… He, the “little ant poet”, writes, “Those who are dreaming are awake. Hence, the night and the day meet on the pillow.” In the end, he drops down his green pen and decides to fly and be the child as he is.

      • Trusted Partner
        Business, Economics & Law
        May 2019

        Women before the court

        by Lindsay R. Moore, Pamela Sharpe

      • Trusted Partner
        Medicine

        Learning Chinese Medicine from Zero-basis

        by Ma Kexun

        20 lessons to learn the fundamentals of Chinese medicine. This book introduces the basic concepts of Chinese medicine (Yin-Yang, five elements, zang-fu organs, qi and blood), as well as its etiology (six climatic exopathogens, five pathogens, diet and emotions) and therapies (herbal medicine, formulas and moxibustion) in the form of 20 lessons. Each lesson discusses a topic, with notes, illustrations, diagrams and cases interspersed, making Chines medicine interesting and identifiable, so even readers without any Chinese medicine background can easily understand it. This book also consists of a column called best recited classics of Chinese medicine, which are excerpted from original classics like Yellow Emperor’s Canon, and Compendium of Materia Medica so that readers can feel the deep-seated cultural deposits of Chinese medicine.

      Subscribe to our

      newsletter