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      • ALTO POGO Buenos Aires und Europa

        We are a narrative publishing company based in Almagro, Buenos Aires, Argentina. We are interested in working on a diverse catalog, thought as a living organism in constant growth. A human mace that moves. We are explorers in a constant search. We are interested in books as the product of a collective force. We want to give our readers stories that challenge them, with strong narrative voices. We are Alto Pogo. Books that leave a mark.Alto Pogo is part of the Editorial Cooperative La coop.We are distributed in Latin America by Lacoop distribuidora (distribuidora@lacoop.com.ar)

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        May 1999

        Stolz auf unser Land

        Die amerikanische Linke und der Patriotismus

        by Richard Rorty, Hermann Vetter

        Richard Rorty (1931-2007) war einer der bedeutendsten angelsächsischen Philosophen seiner Generation. Er wurde in der Tradition der analytischen Philosophie ausgebildet, wandte sich aber Stück für Stück von dieser ab und entwickelte eine einflussreiche Spielart des Pragmatismus. Richard McKay Rorty wird am 4. Oktober 1931 in New York City geboren und kommt früh mit im weitesten Sinne linken und progressiven Ideen in Berührung. Im Alter von 14 Jahren beginnt er ein Philosophiestudium in Chicago, 1956 promoviert er an der Yale University. Von 1958 bis 1961 ist Rorty Assistant Professor am Wellesley College, danach hat er bis 1982 eine Professur für analytische Philosophie an der Princeton University inne. 1979 erscheint sein bekanntestes Werk, Philosophy and the Mirror of Nature (dt. Der Spiegel der Natur), in dem er zahlreiche klassische Fragen der Philosophie einer scharfen Kritik unterzieht; zugleich wendet er sich verstärkt kulturellen und politischen Fragen zu. Als Konsequenz dieser Kehrtwende verlässt Rorty 1982 Princeton und geht als Kenan Professor of the Humanities an die University of Virginia, ab 1998 schließlich lehrt er Vergleichende Literaturwissenschaft an der Stanford University. Am 8. Juni 2007 stirbt Richard Rorty in Palo Alto, Kalifornien.

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        February 1981

        Der Spiegel der Natur: Eine Kritik der Philosophie

        Übersetzt von Michael Gebauer

        by Richard Rorty, Niklas Luhmann, Dieter Henrich, Michael Gebauer

        Richard McKay Rorty (1931-2007) war einer der bedeutendsten Philosophen seiner Generation. Er wurde in der Tradition der analytischen Philosophie ausgebildet, wandte sich aber Stück für Stück von dieser ab und entwickelte eine einflussreiche Spielart des Pragmatismus. Rorty wird am 4. Oktober 1931 in New York City geboren und kommt früh mit im weitesten Sinne linken und progressiven Ideen in Berührung. Im Alter von 14 Jahren beginnt er ein Philosophiestudium in Chicago, 1956 promoviert er an der Yale University. Von 1958 bis 1961 ist Rorty Assistant Professor am Wellesley College, danach hat er bis 1982 eine Professur für analytische Philosophie an der Princeton University inne. 1979 erscheint sein bekanntestes Werk, Philosophy and the Mirror of Nature (dt. Der Spiegel der Natur), in dem er zahlreiche klassische Fragen der Philosophie einer scharfen Kritik unterzieht; zugleich wendet er sich verstärkt kulturellen und politischen Fragen zu. Als Konsequenz dieser Kehrtwende verlässt Rorty 1982 Princeton und geht als Kenan Professor of the Humanities an die University of Virginia, ab 1998 schließlich lehrt er Vergleichende Literaturwissenschaft an der Stanford University. Am 8. Juni 2007 stirbt Richard Rorty in Palo Alto, Kalifornien. Niklas Luhmann wurde am 8. Dezember 1927 als Sohn eines Brauereibesitzers in Lüneburg geboren und starb am 6. November 1998 in Oerlinghausen bei Bielefeld. Im Alter von 17 Jahren wurde er als Luftwaffenhelfer eingezogen und war 1945 in amerikanischer Kriegsgefangenschaft. Von 1946 bis 1949 studierte er Rechtswissenschaften in Freiburg und absolvierte seine Referendarausbildung. 1952 begann er mit dem Aufbau seiner berühmten Zettelkästen. Von 1954 bis1962 war er Verwaltungsbeamter in Lüneburg, zunächst am Oberverwaltungsgericht Lüneburg, danach als Landtagsreferent im niedersächsischen Kultusministerium. 1960 heiratete er Ursula von Walter. Aus der Ehe gingen drei Kinder hervor. Seine Ehefrau verstarb 1977. Luhmann erhielt 1960/1961 ein Fortbildungs-Stipendium für die Harvard-Universität. Dort kam er in Kontakt mit Talcott Parsons und dessen strukturfunktionaler Systemtheorie. 1964 veröffentlichte er sein erstes Buch Funktionen und Folgen formaler Organisation. 1965 wird Luhmann von Helmut Schelsky als Abteilungsleiter an die Sozialforschungsstelle Dortmund geholt. 1966 wurden Funktionen und Folgen formaler Organisation sowie Recht und Automation in der öffentlichen Verwaltung als Dissertation und Habilitation an der Universität Münster angenommen. Von 1968 bis 1993 lehrte er als Professor für Soziologie an der Universität Bielefeld. 1997 erschien sein Hauptwerk, das Resultat dreißigjähriger Forschung: Die Gesellschaft der Gesellschaft. Geboren am 5. Januar 1927 in Marburg, studierte Dieter Henrich von 1946 bis 1950 in Marburg, Frankfurt und Heidelberg  (u.a. bei Hans-Georg Gadamer) Philosophie. 1950 Dissertation: Die Grundlagen der Wissenschaftslehre Max Webers. Nach der Habilitation 1955/56 Lehrtätigkeiten als ordentlicher Professor in Berlin (ab 1960) und Heidelberg (ab 1965),  Gastprofessuren  in den USA ( Harvard, Columbia, University of Michigan, Yale);  1981  Berufung an die Ludwig-Maximilians-Universität in München, Ordinarius für Philosophie bis zur Emeritierung 1994. Seit 1997 Honorarprofessor an der Berliner Humboldt-Universität.

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        JIU-JITSU Brasileña: Technicas Basicas

        by Fabio Gurgel

        JIU-JITSU Brasileña: Technicas Basicas - por Fabio Gurgel Jiu-Jitsu, cuyo significado literal es "el arte noble", es un método de autodefensa de gran aceptación, que no se basa necesariamente en la fuerza y el poder físico. Fabio Gurgel, cuatro veces campeón del mundo, nos presenta una exhaustiva serie de dos volúmenes que otorga sencillez a los complejos movimientos de este arte marcial a medida que revela paso a paso los secretos del Jiu-Jitsu. Los libros, titulados BJJ Basics and Advanced BJJ (Fundamentos del Jiu-Jitsu brasileño y Jiu-Jitsu brasileño para avanzados), están profusamente ilustrados y simplifican las expresiones técnicas del arte para facilitar al estudiante el aprendizaje y ayudarlo a mejorar. El Jiu-Jitsu fue desarrollado originalmente por los samurai, los antiguos guerreros que apenas usaban armadura y a veces ninguna para protegerse de enemigos más fuertes y bien armados. Como tal, el Jiu-Jitsu se considera el padre de las artes marciales, incluidos judo y aikido y ha influenciado el karate y otros estilos de artes marciales. Su técnica consiste en ataques, llaves, bloqueos, derribos y evasiones. En el aspecto mental, el Jiu-Jitsu otorga a quien lo practica confianza en sí mismo, incrementa la autoestima, alivia el estrés y aumenta la capacidad de concentración. El Jiu-Jitsu utiliza la física y la ciencia mediante la optimización y el conocimiento de la anatomía humana para sobreponerse a cualquier atacante con el menor esfuerzo y la menor fuerza física posibles. El Jiu-Jitsu brasileño difiere de su versión tradicional en que se desarrolló en un entorno y en un área diferentes como respuesta a necesidades diferentes. Esto ha llevado al desarrollo de técnicas adicionales que son más relevantes para la lucha en el suelo y ciertas necesidades pertinentes para enfrentarse a la violencia en el medio urbano moderno. Hoy día el Jiu-Jitsu brasileño es famoso por sus excelentes técnicas de lucha en el suelo, sus torneos y competidores de alto nivel, así como por su concepción y maniobras tácticas.  Fabio Duca Gurgel do Amaral, siete veces campeón del mundo, comenzó a practicar el Jiu-Jitsu a los 13 años y recibió su cinturón negro a los 19. Junto con su maestro Romero Jacaré es el cofundador del Alliance Team, dos veces campeón mundial, con 40 academias en todo el mundo, de Venezuela a Nueva York y de Finlandia a Alemania. Gurgel continúa enseñando en su propia academia en San Pablo y organiza seminarios en todo el mundo. También es presidente de la Liga profesional de Jiu-Jitsu. En febrero de 2007 se publicó una versión en inglés americano. Se prevé la publicación de una versión en checo en 2010. 176 páginas; 16,5 x 24 cm.

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        IU-JITSU Brasileña : Technicas Avanzadas

        by Fabio Gurgel

        JIU-JITSU Brasileña: Technicas Basicas - por Fabio Gurgel Jiu-Jitsu, cuyo significado literal es "el arte noble", es un método de autodefensa de gran aceptación, que no se basa necesariamente en la fuerza y el poder físico. Fabio Gurgel, cuatro veces campeón del mundo, nos presenta una exhaustiva serie de dos volúmenes que otorga sencillez a los complejos movimientos de este arte marcial a medida que revela paso a paso los secretos del Jiu-Jitsu. Los libros, titulados BJJ Basics and Advanced BJJ (Fundamentos del Jiu-Jitsu brasileño y Jiu-Jitsu brasileño para avanzados), están profusamente ilustrados y simplifican las expresiones técnicas del arte para facilitar al estudiante el aprendizaje y ayudarlo a mejorar. El Jiu-Jitsu fue desarrollado originalmente por los samurai, los antiguos guerreros que apenas usaban armadura y a veces ninguna para protegerse de enemigos más fuertes y bien armados. Como tal, el Jiu-Jitsu se considera el padre de las artes marciales, incluidos judo y aikido y ha influenciado el karate y otros estilos de artes marciales. Su técnica consiste en ataques, llaves, bloqueos, derribos y evasiones. En el aspecto mental, el Jiu-Jitsu otorga a quien lo practica confianza en sí mismo, incrementa la autoestima, alivia el estrés y aumenta la capacidad de concentración. El Jiu-Jitsu utiliza la física y la ciencia mediante la optimización y el conocimiento de la anatomía humana para sobreponerse a cualquier atacante con el menor esfuerzo y la menor fuerza física posibles. El Jiu-Jitsu brasileño difiere de su versión tradicional en que se desarrolló en un entorno y en un área diferentes como respuesta a necesidades diferentes. Esto ha llevado al desarrollo de técnicas adicionales que son más relevantes para la lucha en el suelo y ciertas necesidades pertinentes para enfrentarse a la violencia en el medio urbano moderno. Hoy día el Jiu-Jitsu brasileño es famoso por sus excelentes técnicas de lucha en el suelo, sus torneos y competidores de alto nivel, así como por su concepción y maniobras tácticas.  Fabio Duca Gurgel do Amaral, siete veces campeón del mundo, comenzó a practicar el Jiu-Jitsu a los 13 años y recibió su cinturón negro a los 19. Junto con su maestro Romero Jacaré es el cofundador del Alliance Team, dos veces campeón mundial, con 40 academias en todo el mundo, de Venezuela a Nueva York y de Finlandia a Alemania. Gurgel continúa enseñando en su propia academia en San Pablo y organiza seminarios en todo el mundo. También es presidente de la Liga profesional de Jiu-Jitsu. En febrero de 2007 se publicó una versión en inglés americano. Se prevé la publicación de una versión en checo en 2010. 176 páginas; 16,5 x 24 cm.

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        Ángeles en el Cielo de Judea

        by Daniel Gelleri

        Ángeles en el Cielo de Judea – Novela por Daniel Gelleri ?GUERRA CIVIL EN ISRAEL! Aun cuando parezca imposible, los medios de comunicación en todo el mundo lo anuncian a toda voz en sus titulares. ?Es que el mayor experimento de democracia ha fallado completamente? Mientras el mundo árabe no oculta su satisfacción, los Estados Unidos, la única superpotencia que ha quedado en el mundo, se mueren de angustia. ?Puede ser que haya respaldado al actor equivocado en el escenario de la política internacional? Ciento diez años después del nacimiento de Itzjak Isaac Isserlish, descendiente de una prominente dinastía de rabinos de Cracovia, en Polonia, sus bisnietos luchan entre ellos en las colinas de Jerusalén, en una guerra que podría probar al mundo que Armagedón se avecina. En una saga transgeneracional de apretada trama, Daniel Gelleri, autor de la popular novela Iris, sigue las vidas de cinco generaciones de una familia judía israelí cuyos miembros no sólo comparten con sus antepasados tiempo, lugar, esperanzas y sueños, sino que también se ven profundamente afectados por las pesadillas y los temores de sus propias vidas.   A raíz de la decisión del gobierno de Israel de retirarse a las fronteras anteriores a 1967, la controversia ideológica hace trizas la frágil estructura de lo que el mundo siempre ha visto como un faro de esperanza, un monolito seguro en un mar de discordia. Lo que antes se susurraba a puertas cerradas ahora explota en las calles de cada ciudad y villa. Cada lado se mantiene inflexible en lo que considera debe ser el modelo final del país. Cada lado también está resuelto a conseguir su objetivo deseado. Lo que tantos temían se vuelve realidad: ?GUERRA CIVIL! Ciudadanos israelíes se enfrentan unos a otros, hermano contra hermano. Todos aman a su país, todos quieren lo mejor para él y todos temen por su seguridad, pero a la inversa y trágicamente, cada uno considera que la opinión de su adversario es una abominación. En un diminuto país que se ha enfrentado sin temor a sus enemigos durante setenta y cinco años, lo imposible sucede: el enemigo está adentro. ?El enemigo no está en la puerta, el enemigo está puertas adentro! Cada lado lucha para lograr su propia justicia, su propia fe, su propia verdad y su propia visión de un Israel bíblico redimido. Daniel Gelleri, alto oficial de las unidades de reserva de la Fuerzas de Defensa de Israel, fue originalmente un judío laico que se convirtió en ortodoxo a los 25 años. Durante diez años vivió con su familia en el asentamiento Bat-Ayn de la Margen Occidental. Cuando un extremista judío asesinó al Primer Ministro Itzjak Rabin, Gelleri comenzo a reexaminar su fe y sus creencias. Después de un periodo de examen de conciencia volvió a su estilo de vida laico original y abandonó el mundo religioso en el que había vivido. Su primera novela Iris ha sido un gran suceso.

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        Temor y valor en seis días:

        by Yehuda Reves

        Temor y valor en seis días: El testimonio de un soldado isarelí en perspectiva  por Yehuda Reves   A través del visor de un bazuca, este libro ofrece una visión crítica de temor, valor y orgullo, muerte y amor, amistad y odio, realidad y sueños místicos, de la fe y de lo laico, así como del final y el comienzo. Se trata de una colección de manuscritos, relatos y pensamientos escritos de manera intermitente durante un período de más de cuarenta años en el diario de un combatiente, durante las batallas de la Guerra de los Seis Días y tras ellas. Aquí se pinta una amarga y cruel realidad: cómo soldados matan, son heridos y mueren en el campo de batalla. Aquí se describen hechos entremezclados con imaginación y sueños. Se trata de una descripción que ejemplifica la índole de la sociedad masculina en el ejército israelí, con su combinación de ingenio, tosquedad e inocencia. Este libro fue escrito en el frente de batalla en el norte de Samaria y en el norte de los Altos del Golán. El autor sirvió en el cuerpo de blindados, como comandante de una compañía formada por seis vehículos. Todos estos manuscritos estaban atascados como balas en el cañón de un arma desde el fin de la guerra antes de que estuvieran listos para su recopilación en un volumen que incluye ahora las vivencias y la perspectiva de otro período de más de cuarenta años. Yehuda Reves es un silvicultor que durante toda su vida ha observado a personas, árboles, arbustos, el suelo y rocas inanimadas con un asombro inalterado. Ha tenido a su cargo la recolección de semillas y la propagación y plantación de árboles por cuenta del Departamento de Silvicultura de Israel. Hoy día viaja y se ocupa de la reproducción de plantas silvestres del Mediterráneo. El autor sirvió durante 32 años como oficial subalterno de reserva en el ejército israelí y participó en cuatro guerras. Está casado y tiene dos hijas y nueve nietos.

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        Y, De Qué Se Trata?

        by Gideon Bar-Sinai

        Y, De Qué Se Trata? – Acertijos gráficos (teasers) para lectores jòvenes por Gideon Bar-Sinai Como muchos adultos, los niños son muy curiosos por naturaleza. Captan principios con facilidad, encuentran desafíos y disfrutan resolviéndolos pero, ?cómo fomentar su curiosidad? Al encontrarse con un libro tan original, que es como el cofre de un tesoro de sorpresas: colorido, inteligente y fascinante. Se trata de un concepto único, cuyo objetivo primordial es entretener igualmente a lectores jóvenes y adultos. La utilización y el fomento de su curiosidad natural aumenta el disfrute del libro. Toda la serie contiene 81 acertijos gráficos (“teasers”) multicolores que cubren una amplia y diversa gama de acontecimientos. Cada “teaser” oculta un acertijo cuyo descubrimiento constituye en sí un desafío. En su intento de revelar el misterio, el lector desarrolla una capacidad de pensamiento creativo e investigador, así como abstracción, percepción espacial e imaginación. El autor Gideon Bar-Sinai explica: “La obra va más allá de la estimulación de la curiosidad de los lectores y busca investigar, enfrentándolos a la complejidad de nuestro mundo. El libro pone en claro que el mundo no es tan sencillo y estructurado como lo sugieren todos los manuales psicométricos, que son la antítesis dogmática y monodimensional de ?Y, de qué se trata?” Esta brillante serie amplía la imaginación del lector con la vistosidad y el humor que se ha invertido en ella. Aun cuando contiene pocas palabras, permite a los jóvenes lectores y a padres que aún no han perdido su curiosidad natural, entretenerse, aprender, discernir y disfrutar. En su calidad de libro universal sin palabras, supera las barreras de edad, idioma y cultura y es un regalo ideal. Próximamente saldrá a la luz una continuación, con 27 acertijos gráficos adicionales. Gideon Bar-Sinai, de 49 años, casado y padre de tres hijos, es expiloto y licenciado en ciencias informáticas. Trabajó durante muchos años en el desarrollo de programas de software y ocupó altos cargos directivos en varias empresas de alta tecnología. ?Y, de qué se trata? es el primer volumen de esta original serie de libros de acertijos gráficos.

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        TO MILK A UNICORN

        Start-ups and Magic in the Holy Land

        by Ron Weintraub & Zvi Morik

        Start-ups and Magic in the Holy Land Roni Einav & Zvi Morik   Eric Torrance and Ruth Lourie are two lovely American college graduates in their early twenties who met during their last year in college and quickly became a couple. The following summer, they plan to vacation together to Israel, the start-up unicorn valley and cradle of the world’s major religions. They look forward to an exciting journey. Eric, the third son of a New York Wall Street businessman and a stage performer, both of the Protestant faith, studied applied mathematics and computer science at Columbia University. Later, he moved to Berkeley, California, where he planned to earn his master’s degree and hoped to join the high-tech industry in Silicon Valley. Ruth is the elder daughter of a Jewish family from Los Altos, California, whose father was an Israeli navy officer and is currently a dentist, and her mother a Jewish American high school Spanish teacher, originally from Santiago, Chile. Ruth studied anthropology and psychology at the University of California, Berkeley, and is keenly interested in exploring ancient occult knowledge in Israel. In Tel Aviv the couple enjoys meeting Ruth’s father’s old-time friend, a leading start-up founder and investor with proven success who is ready to guide them and help Eric find his way into Israel’s high-tech ecosystem. While touring the country, the couple manages to explore other exciting magic worlds in Israel and meet a host of intriguing characters, including a powerful Kabbalah mystic in holy Safed, a terrifying Arab woman who tells their fortune, an expert of the secret Druze religion, peaceful Ahmadi Muslims in Haifa, and Good Samaritans on Mount Gerizim. The couple even experiences a Christian miracle at St. Peter’s Church in Jaffa, learns about the Neolithic sites of sun worshippers in the Golan, and is initiated into the original Israeli self-defense Krav Maga system. During this spiritual quest, Ruth and Eric encounter a series of hair-raising experiences and daring adventures—which they barely survive. Upon transitioning from vacation to professional work, they meet on October 7, 2023, with an agitating turn in their journey, when Hamas terrorists invade Israel in a bloody surge of violence against innocent civilians.   Ron Weintraub is one of the first pioneers who initiated the myth of Israel’s high-tech industry, aka “Start-up Nation,” in the 1980s. Born to a modest blue-collar family in northern Tel Aviv, where he grew up and was educated, he learned that he could only count on his own skills and knowledge. Weintraub  graduated with a degree in engineering and operations research from the Technion in Haifa, a highly acclaimed technical institute, and worked as a system analyst for Israel’s cutting-edge security infrastructure. After he followed his father’s advice to run his own business, Ron broke all Israeli records when he sold the 4th Dimension Software in 1999 for $675 million, a unicorn in modern terms, to BMC Software in Houston, Texas. Despite his impressive success, Weintraub didn’t slow down or retire. Instead, he kept busy and remained actively involved in various technology start-ups, founding more than thirty high-tech companies, including Jacada, Mend (formerly White Source), Cyboard, Guidde, and Eurekify. His dramatic and risky life story was depicted in Nordau to Nasdaq, which was translated and published in several languages. Ron Weintraub is married to Matia, an architect and town planner who also graduated from the Technion. They have raised four sons, all of them active in the start-up or academic scenes. They hope that their gifted grandchildren will also follow in their footsteps.   Zvi Morik is a seasoned international publisher and editor with a solid academic background from Tel Aviv University in mathematical economics, stochastic processes, operations research, and game theory. His company, Dekel Publishing House (est. 1975), was initially an academic publisher that then branched out into various popular fields, such as martial arts and leisure activities. Its flagship product, the Israeli self-defense Krav Maga series, was successfully published and translated into English, Japanese, Korean, Chinese, and most European languages. Having noticed the key role that start-ups play in Israel’s economy and their benefits to society, he was delighted by the opportunity to write this book with Roni Einav, his charismatic youth movement instructor. Morik believes that this book will help interested readers to better understand the hidden magical facets of Israel as well as the spirit of its dynamic and often enigmatic modern start-up scene. Zvi Morik was born at an UNRRA DP camp in Odenwald, Germany, and immigrated with his parents to Israel as a baby. He is married to Pnina Ophir, a renowned Israeli copywriter. Their son, a Middle East expert, works as the export manager at Dekel Publishing House. An English-language edition has been scheduled for publication in Fall 2024. 176 pages, 15x 22.5 cm

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        Horror & ghost stories, chillers (Children's/YA)
        October 2021

        El año de la rata

        by Jorge Alderete

        Our forests are shrinking every year due to fires forestry. Trees and all life that inhabits them, from tiny microorganisms to families of birds and animals are destroyed by flames that in most cases, are caused by we, humans.

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        Interactive & activity books & packs
        2017

        La isla de los lagartos (The Island of the lizards)

        by Manuel Marín

        Life seeks the most simple ways toward efficiency. In this case, these lizards are a cylinder with variations. The form translates into volume, which in its variations presents itself as Figures. Every figure has volume that has height, width, and length, all which interact together. Form, figure, volume, simplicity, variation, variables. The combination of all of this helps us to appreciate the beauty in animals’ bodies. 10 paper cut- out sculptures to assemble the lizards.

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        Sport & leisure industries
        October 2006

        Adventure Tourism

        by Ralf C Buckley

        Adventure tourism is a new, rapidly growing area at both practical and academic levels. Written at an introductory level, Adventure Tourism provides a basic background and covers commercial adventure tourism products across a range of adventure tourism sectors.

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        Business, Economics & Law
        May 2017

        Mass Tourism in a Small World

        by David Harrison, Richard Sharpley, Hazel Andrews, Julio Aramberri, Gregory Ashworth, Raoul Bianchi, Sue Bleasdale, Kelly Bricker, Jim Butcher, Erik Cohen, David T. Duvall, Martin Farr, John Heeley, Andrew Holden, Stanislav Ivanov, Heather Jeffrey, Gabriele Manella, Chris Ryan, Asterio Savelli, Hongdi Shen, John E Tunbridge, David Weaver, Paul F Wilkinson

        This new book reviews all aspects of the phenomenon of mass tourism. It covers theoretical perspectives (including political economy, ethics, sustainability and environmentalism), the historical context, and the current challenges to domestic, intra-regional and international mass tourism. As tourism and tourist numbers continue to grow around the world, it becomes increasingly important that this subject is studied in depth and best practice applied in real-life situations. This book: - Is the first to address a range of theoretical issues relating to mass tourism; - Uses a wide selection of case studies to translate theory into practice, covering the historical rise and fall of UK seaside resorts, the increase in Chinese tourism, conflict between different mass tourism groups, destination transformation from mass to niche tourism, and specific problems facing cruise ships; - Is written by a range of international, established authors to give a global perspective on the subject. Finishing with a speculative chapter identifying potential future trends and challenges, this book forms an essential resource for all researchers and students within tourism studies. ; Section 1: Introduction1: Introduction: Mass Tourism in a Small WorldSection 2: Theoretical Approaches to Mass Tourism2: Mass Tourism Does Not Need Defending3: The Morality of Mass Tourism4: The Political Economy of Mass Tourism and its Contradictions5: A Theoretical Approach to Mass Tourism in Italy6: Sustainability and Mass Tourism: A Contradiction in Terms?7: Mass Tourism and the Environment: Issues and DilemmasSection 3: Historical Studies of Tourism Development8: The Dynamics of Tourism Development in Britain: The Profit Motive and that ‘Curious’ Alliance of Private Capital and the Local State9: From Holiday Camps to the All-inclusive: the ‘Butlinization’ of Tourism10: Decline Beside the Seaside: British Seaside Resorts and Declinism11: Mass Tourism and the US National Park Service System12: Transport and Tourism: The Perpetual LinkSection 4: Case Studies in Modern Mass Tourism13: Mass Tourism and China14: Mass Tourism in Thailand: The Chinese and Russians15: Mass Tourism in Bulgaria: The Force Awakens16: Mass Tourism in Mallorca: Examples from Calivià17: Tunisia: Mass Tourism in Crisis?18: From Blue to Grey? Malta’s Quest from Mass Beach to Niche Heritage Tourism19: Cruise Ship Tourism in the Caribbean: The Mess of Mass TourismSection 5: The Future20: Conclusion: Mass Tourism in the Future

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        Business, Economics & Law
        April 2017

        Rural Tourism and Enterprise

        Management, Marketing and Sustainability

        by Ade Oriade, Peter Robinson

        Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is especially intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business. This important new textbook on the subject: - Examines key issues affecting rural enterprise and tourism - Explores the breadth of rural enterprise management and marketing across both developed and developing economies - Discusses strategies for business growth within a rural setting, such as knowledge development, proper planning and innovation - Uses a mix of case studies and theoretical content specifically selected to appeal to both student and practitioner readers Including pedagogical features and full colour throughout, this new textbook provides an engaging and thought-provoking resource for students and practitioners of tourism, rural business and related industries. ; Marketing and management processes are especially intricate for the rural business setting due to the assortment of different business opportunities. This important new textbook examines key issues, discusses strategies for growth and uses a mix of case studies and theoretical content across developed and developing countries. ; Introduction: (Ade Oriade and Peter Robinson) Part 1: Management and marketing rural tourism and enterprise in developed economies 1: Rural enterprise business development: the developed world context (Peter Robinson & Alison Murray) 2: Selling to consumers (Sammy Li, Roya Rahimi & Nikolaos Stylos) 3: Sustainability, CSR and Ethics: Developed economies perspective (Caroline Wiscombe) 4: Community engagement and rural tourism enterprise (Peter Wiltshier) 5: Social enterprise and the rural landscape (Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson) Part 2: Management and marketing rural tourism and enterprise: developing world context 6: The rural business environment in developing economies (Solomon Olorunfemi Olubiyo & Ade Oriade) 7: Marketing and Communications and Rural Business in developing countries (Abiodun Elijah Obayelu & Nikolaos Stylos) 8: Consumers and Rural Tourism in developing Economies (Vivienne Saverimuttu and Maria Estela Varua) 9: Sustainability and Ethics in rural business and tourism in the Developing World (Weng Marc Lim and Sine Heitman) 10: Community engagement, rural institutions and rural tourism business in developing countries (Anahita Malek, Fabio Carbone & Asia Alder) Part 3: Strategies for rural business management and growth 11: Challenges and Strategies for rural business operations in developed and developing Economies (Ade Oriade and Peter Robinson) 12: Developing and Growing Knowledge within rural tourism enterprises (Tony Greenwood and Jo Tate) 13: Collaborate to Innovate: Challenges and Strategies for rural business to innovate (Ainurul Rosli, Jane Chang and Maria L. Granados) 14: Strategies for rural business growth (Crispin Dale, Neil Robinson and Mike Evans) 15: Opportunities for growth: The rural tourism policy and planning perspective (Caroline Wiscombe and Steve Gelder) Conclusion: (Ade Oriade and Peter Robinson)

      • Trusted Partner
        Business, Economics & Law
        March 2017

        Arctic Tourism Experiences

        Production, Consumption and Sustainability

        by Young-Sook Lee, David Weaver, Nina K Prebensen

        An exploration of Arctic tourism, focusing on tourist experiences and industry provision of those experiences; this is the first compilation to concentrate on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. Part 1 investigates the depth and dimensions of tourist experiences in the Arctic. Chapters examine the essence of diverse peak experiences and delve into the factors that give rise to these experiences. Part 2 considers the links between these core experiences and the tourism industry that seeks to sustain itself by facilitating such satisfying outcomes. ; The book focuses on tourist experiences and industry provision of those experiences. It concentrates on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. ; PART I: INTRODUCTION AND ISSUES: TOURIST EXPERIENCES OF THE ARCTIC AND CREATING TOURIST EXPERIENCES.Chapter 1: Arctic Destinations and Attractions as Evolving Peripheral Settings for the Production and Consumption of Peak Tourism ExperiencesChapter 2: Experiencing the Arctic in the Past: French Visitors to Finnmark in the Late 1700s and Early 1800sChapter 3: Roles of Adventure Guides in Balancing Perceptions of Risk and SafetyChapter 4: The Central Role of Identity in the Arctic PeripheryChapter 5: Tourists and Narration in the Arctic: The Changing Experience of MuseumsChapter 6: World Heritage List = Tourism Attractiveness?PART II: CREATING TOURIST EXPERIENCES IN THE ARCTICChapter 7: Degrees of Peripherality in the Production and Consumption of Leisure Tourism in GreenlandChapter 8: Northern Lights Experiences in the Arctic Dark: Old Imaginaries and New Tourism NarrativesChapter 9: Exploring the Extreme Iditarod Trail in AlaskaChapter 10: The Arctic Tourism Experience from an Evolving Chinese PerspectiveChapter 11: Tourists’ Interpretations of a “Feelgood In Lapland” Holiday- A Case StudyChapter 12: Negotiating Sami Place and Identity: Do Scottish Traditions Help Sami to be More Sami?Chapter 13: Emergence of Experience Production Systems for Mass Tourism Participation in Peripheral Regions: Evidence from Arctic ScandinaviaChapter 14: Factors of Peripherality: Whale Watching in Northern NorwayChapter 15: Responsible Fishing Tourism in the ArcticChapter 16: Long way up: Powered Two-Wheeled Journeys in Northern PeripheriesChapter 17: Experiences of Marine Adventurers in the Canadian ArcticChapter 18: Arctic Tourism in Russia: Attractions, Experiences, Challenges and PotentialsChapter 19: Tourism Experiences of Post-Soviet Arctic BorderlandsChapter 20: Arctic Tourism Experiences: Opportunities, Challenges and Future Research Directions for a Changing Periphery

      • Trusted Partner
        Business, Economics & Law
        January 2017

        Tourism and Geopolitics

        Issues and Concepts from Central and Eastern Europe

        by Derek R Hall

        With 29 contributors from across Europe and beyond, this work represents a unique and important resource that examines the many relationships between tourism and geopolitics, with a focus on experiences drawn from Central and Eastern Europe. It begins by assessing the changing nature of 'geopolitics', from pejorative associations with Nazism to the more recent critical and feminist geopolitics of social science's 'cultural turn'. The book then addresses the important historical role of Central and Eastern Europe (CEE) in geopolitical thinking, before exemplifying a range of contemporary interactions between tourism and geopolitics within this critical region. Edited by a renowned authority on tourism geopolitics, this book: · Provides the most comprehensive overview of tourism and geopolitics available · Applies a range of geopolitical concepts and approaches to empirical experiences of tourism and mobility in Central and Eastern Europe · Embraces contributions from both established and new academic voices. Pursuing innovative analytical paths, the book demonstrates the interrelated nature of tourism and geopolitics and emphasizes the freshness of this research area. Addressing key principles and ideas which are applicable globally, it is an essential source for researchers, teachers and students of tourism, geography, political science and European studies, as well as for diplomatic, business and consultant practitioners. ; This book is a unique and important resource that discusses the relationship between tourism and geopolitics, with a focus on experience from Central and Eastern Europe ; Part I: Introduction and Overviews1: Bringing geopolitics to tourism2: Tourism and geopolitics: the political imaginary of territory, tourism and space3: Tourism in the geopolitical construction of Central and Eastern Europe (CEE)Part II: Reconfiguring Conceptions and Reality4: The Adriatic as a (re-)emerging cultural space5: Crimea: geopolitics and tourism6: The geopolitical trial of tourism in modern Ukraine7: Under pressure: the impact of Russian tourism investment in MontenegroPart III: Tourism and Transnationalism8: Large-scale tourism development in a Czech rural area: contestation over the meaning of modernity9: The expansion of international hotel groups into Central and Eastern Europe after 1989 – strategic couplings and local responses10: Conceptualising trans-national hotel chain penetration in Bulgaria11: New consumption spaces and cross-border mobilitiesPart IV: Borderlands12: From divided to shared spaces: transborder tourism in the Polish-Czech borderlands13: Finnish-Russian border mobility and tourism: localism overruled by geopolitics14: Kaliningrad as a tourism enclave/exclave?15: An evaluation of tourism development in KaliningradPart V: Identity and Image16: Mutli-ethnic food in the mono-ethnic city: tourism, gastronomy and identity in central Warsaw17: Rural tourism as a meeting ground in Bosnia and Herzegovina?18: Interrogating tourism’s relevance: mediating between polarities in Kosovo19: European Night of Museums and the geopolitics of events in Romania20: The power of the Web: blogging destination image in Bucharest and SofiaPart VI: Mobilities21: The role of pioneering tour companies22: The geopolitics of low-cost carriers in Central and Eastern Europe23: Tourism and a geopolitics of connectivity: the Albanian nexus24: Heroes or ‘Others’? A geopolitics of international footballer mobility25: Tourism, mobilities and the geopolitics of erasurePart VII: Conclusions26: In conclusion

      • Trusted Partner
        Business, Economics & Law
        December 2017

        Tourism and Leisure Behaviour in an Ageing World

        by Ian Patterson

        Tourism and Leisure Behaviour in an Ageing World, based on Ian Patterson's previously published Growing Older, provides an overview of the latest research concerning tourist behaviour and leisure needs of baby boomers, seniors, and older adults. With an increasingly ageing population, industry interest has intensified and there has been a corresponding explosion in related research activity. Covering marketplace trends that attract the older market, this new edition: - Provides an understanding of the older tourism and leisure market, discussing how to effectively provide for this expanding group; - Discusses growing areas such as independent travel, the leisure experience, cultural and heritage tourism, cruises, and health and wellness tourism; - Supplies case studies of tourism and leisure organizations successfully catering to the needs of the older market. This book is an invaluable resource for researchers and students interested in senior leisure and travel, a section with the money and the time to invest heavily in leisure and tourism activities. It can also be applied by professionals to improve their product offerings for this sector, which, while valuable, brings its own unique challenges.

      • Trusted Partner
        Business, Economics & Law
        December 2017

        Tour Operators and Operations

        Development, Management and Responsibility

        by Jacqueline Holland, David Leslie

        With a focus on the creation and distribution of packaged holidays, this text covers the fundamentals of business and the relationship between tour operators and destinations. With particular reference to the sustainability of both parties, it reviews the impacts and influences of tour operations and practices on destinations within the overriding context of tour operator responsibility. It addresses the entirety of this key component of the tourism sector, and reflects the shift in recent years from traditional 'sun, sea and sand' holiday to more bespoke packages. Taking into account tour operators as a growing factor among the major emergent economies of the world, this book is: - The first textbook to provide such in-depth content of tour operators and operations. - Written by authors with industry, research and teaching experience. - A wealth of information regarding popular eco, nature and adventure trips, as well as myriad niche and special interest products. Full of international and highly topical case studies, exercises and discussion questions, Tour Operators and Operations: Development, Management and Responsibility is a fundamental text for students of tourism.

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