Sport Marketing

Description
An accessible, UK-focused text providing comprehensive coverage of the application of the key principles, ideas and techniques of sport marketing.
Rights Information

WORLD

Bibliographic Information
  • Pub date: May 2011
  • English
  • 9780857250926 / 0857250906
  • United Kingdom
  • Primary Price: 18.99 GBP
  • Pages: 224
  • SAGE Publications / Learning Matters
  • Readership: College - higher education
  • Publish State: Published
  • Responsibility: Paul Blakey.
  • Page size: 25
  • Illustration: Illustrations
  • Series: Active Learning in Sport Series
  • Reference Code: BDZ0009710334