This book is the second book in the eCommerce MasterPlan series. The series is built on the author’s years of experience across many eCommerce sectors and different types of businesses. Whether the reader already has an eCommerce business and wants to improve performance, or is interested in starting one – this book will help them get their marketing right and build their sales faster – helping to stop wasting time, effort and money. There are 9 marketing methods that every eCommerce business should consider. This book covers how you should approach each of them, including the pitfalls to avoid and the keys to using them successfully.
All, including digital format.
The author, Chloe Thomas has been running the marketing and websites of eCommerce businesses since 2004. Initially in-house, but since 2006 as the owner and senior consultant at indiumonline, an online marketing agency focused on driving great quality traffic to eCommerce websites. The series is built on Chloe’s years of experience across many eCommerce sectors and different types of businesses. Right now she spends most of her time bringing great advice and guidance to eCommerce businesses via eCommerceMasterPlan.com.