Created in 1989, Adverbum is a publishing company with four imprints specialized inhealth, human sciences, sports, cookbooks,lifestyle, religion, typography andgraphic design. Adverbum’s catalogue of 220 titles is enriched by 20 new titles each year, all written by specialists. This eclectic production is meticulous and includes many reference books which have been translated all over the world.
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‘Ärzt*in als Ganzes‘ ist ein inspirierendes Buch für Mediziner aller Altersklassen und Spezialisierungen, die den Sinn in ihrer Arbeit (wieder)finden oder verstärken wollen.
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Diving into the evolution of Customer Experience this text offers an insightful exploration of the paradigm shift from customer service to Customer Experience (CX) within the Caribbean context. Unveiling the dynamics of CX's influence on satisfaction, loyalty, and business profitability, this book delves into strategic planning, employee development, data-driven decisions, and emerging technological trends, and it fills a crucial gap in the literature with: - An array of Caribbean case studies; - Enhanced theoretical concepts and a deep appreciation of customer experience management in the Caribbean; - References of best practices to address critical issues affecting the delivery of a quality customer experience. Scholars and practitioners within customer service, services marketing, customer experience management and customer relationship marketing in the retail hospitality and tourism, financial, health care and education sectors will find this a valuable resource on CX's transformative power in this region and beyond.
Exile, its pain and possibility, is the starting point of this book. Women's experience of exile was often different from that of men, yet it has not received the important attention it deserves. Women in exile in early modern Europe and the Americas addresses that lacuna through a wide-ranging geographical, chronological, social and cultural approach. Whether powerful, well-to-do or impoverished, exiled by force or choice, every woman faced the question of how to reconstruct her life in a new place. These essays focus on women's agency despite the pressures created by political, economic and social dislocation. Collectively, they demonstrate how these women from different countries, continents and status groups not only survived but also in many cases thrived. This analysis of early modern women's experiences not only provides a new vantage point from which to enrich the study of exile but also contributes important new scholarship to the history of women.
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Hantavirus pulmonary syndrome (HPS) is a deadly disease transmitted by infected rodents through urine, droppings, or saliva. Humans can contract the disease when they breathe in the virus from the air. In Hantavirus Pulmonary Syndrome, students will learn about the symptoms of this disease, as well as the effects, treatment, and history of HPS, which was first recognized in 1993 and has since been identified throughout the United States. Although rare, it is potentially deadly, and awareness is the first step toward prevention. Chapters include: History of Hantavirus Pulmonary Syndrome (HPS) Hantavirus Mechanisms of Infection by Hantavirus Immune Response to Hantavirus Transmission of Hantavirus Diagnosis and Treatment of Hantavirus Pulmonary Syndrome (HPS) Epidemiology of Hantaviruses Preventing Exposure to Hantavirus Hantavirus Pulmonary Syndrome (HPS) and Prospects for the Future
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This book: - comprises reflective essays written by internationally-ranked scholars and tourism consultants with extensive experience, particularly in the developing world countries - considers extant themes, issues and challenges related to tourism and development - offers a critical and contemporary perspective on tourism's significance and role in development.
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Cats are one of the most popular pets in the world, and as homes become smaller, and single-person households become more common, it is predicted that the numbers being bred and kept will only grow. In Feline Reproduction, the global author team cover all aspects of reproduction in the queen and the tom. Beginning with basic anatomy and normal reproduction, it goes on to cover practical knowledge about pregnancy, neonatal care, breeding soundness exams, and semen cryopreservation. It also includes an overview of factors, diseases, and abnormal conditions affecting reproduction, such as infertility, causes of abortion and contraception. Covering both pet patients and nondomestic species, this book provides a thorough grounding in feline reproduction for the general veterinary practitioner, veterinary student, animal scientist, and experienced cat breeder.
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Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management. Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality. Authored by leading international researchers in the field of visitor management research, this book is primarily aimed at researchers and postgraduate students. Key Features: · Considers critical concepts and influential factors in visitor management. · Illustrates current issues in visitor management. · Research-based case studies contribute to an overall understanding of core issues. · Covers the state-of-the-art in guiding and interpretation. ; This book demonstrates current knowledge on Visitor Management and provides insight into conceptual issues. ; PART I: Introduction and Foundation Chapter 1: Introduction to Visitor Management in tourism Destinations Chapter 2: Destination Management and Visitor Management: Non-convergent Literatures but Complementary Activities and Issues Chapter 3: Meeting the Challenge of Managing Visitor Experiences at Tourism Attractions Chapter 4: The Social and Political Dimensions of Visitor Management: Rural Home-based Accommodations PART II: Critical Concepts in Visitor Management Chapter 5: Indicators and Standards-Based Visitor Management Frameworks in Achieving Sustainability at Cultural Heritage Sites Chapter 6: Managing Nature-Based Visitors’ Perceived Service Quality, Satisfaction and Future Behaviour Intention Chapter 7: The Relevance of Visitors’ National Park Affinity for Effective Visitor Management in Protected Areas PART III: Current Issues in Visitor Management Chapter 8: Visitor Monitoring in the Tapajós National Forest, Brazil Chapter 9: Tourist Behaviours, Vandalism and Stakeholder Responses Chapter 10: Augmented Reality Application in Museum Visitor Experiences PART IV: The State of the Art in Guiding and Interpretation Chapter 11: Strategies for Successful Interpretation Techniques in Visitor Attractions: The Operationalization of Guided Tours in Museums Chapter 12: Using Heritage Interpretation to Manage Film-induced Tourism at Heritage visitor Attractions Chapter 13: Theories of Learning and their Application in Interpretation Chapter 14: Critical Reflections on the Role of Interpretation in Visitor Management PART V: Conclusion Chapter 15: Current Knowledge and Future Research Directions in Visitor Management
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Sustainable Tourism in the Americas introduces the reader to the establishment of sustainable tourism across the region. It examines questions such as 'what is really meant by sustainable tourism?' Covered in eight chapters, the book discusses the evolution and application of the concept in the Americas from its origins as well as documenting established success stories of sustainable tourism policy and implementation from several countries in the Americas. The country and regional case studies critically examine what sustainable tourism means in their destination and address how in practice the concept of sustainability can be built to show results across different cultural and ecological situations ranging from local indigenous sites to urban environments. The book presents solid findings and includes content from: · research of academics and experiences of those working within the heritage setting; · recent criteria and indicators of sustainable tourism developed by GSTC and other standards, indicators and observatories work associated with UNWTO; · success stories of managing Western tourism destinations and applies relevant lessons to Americas; · Provides support to those who need to study and manage impacted destinations. It will be a valuable addition to the current lack of literature on this concept and of particular interest to those working within and studying tourism management and related themes.
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This bestselling title is a practical handbook on the concept of basic stimulation in nursing and its application for patients suffering from perceptional deficits, developmental delays and mental handicaps. It enables nurses to develop, improve and stabilize physically and mentally handicapped people with impaired perceptional, communicative and motor skills. Target Group: Nurses
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Rhizosphere biology is approaching a century of investigations wherein growth-promoting rhizomicroorganisms (PGPR) have attracted special attention for their ability to enhance productivity, profitability and sustainability at a time when food security and rural livelihood are a key priority. Bio-inputs - either directly in the form of microbes or their by-products - are gaining tremendous momentum and harnessing the potential of agriculturally important microorganisms could help in providing low-cost and environmentally safe technologies to farmers.One approach to such biologically-based strategies is the use of naturally occurring products such as PGPR. Advances in PGPR Research explores recent developments and global issues in biopesticide research, presented via extended case studies and up-to-date coverage of: · Low input biofertilizers and biofungicides used for sustainable agriculture. · Molecular techniques to enhance efficacy of microbial inputs. · Intellectual property issues in PGPR research. Written by an international team of experts, this book considers new concepts and global issues in biopesticide research and evaluates the implications for sustainable productivity. It is an invaluable resource for researchers in applied agricultural biotechnology, microbiology and soil science, and also for industry personnel in these areas.
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How can humor be used to engage with and help people suffering from mental illness? This practical handbook explains the concept of humor in psychiatric treatment and sets out the case for employing it. The author outlines how nurses can assess who might benefit from the use of humor and for whom it would be out of place, and provides a toolkit of humorous interventions for daily nursing practice. Target Group: Practicing nurses, psychiatric nurses, care clowns
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This book is contemporary, topical and global in its approach, and provides an essential, comprehensive treatise on bovine tuberculosis and the bacterium that causes it, Mycobacterium bovis. Bovine tuberculosis remains a major cause of economic loss in cattle industries worldwide, exacerbated in some countries by the presence of a substantial wildlife reservoir. It is a major zoonosis, causing human infection through consumption of unpasteurised milk or by close contact with infected animals. Following a systematic approach, expert international authors cover epidemiology and the global situation; microbial virulence and pathogenesis; host responses to the pathogen; and diagnosis and control of the disease. Aimed at researchers and practising veterinarians, this book is essential for those needing comprehensive information on the pathogen and disease, and offers a summary of key information learned from human tuberculosis research. It will be useful to those studying the infection and for those responsible for controlling the disease.
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The Asia-Pacific area is notable as one of the fastest growing tourism regions and not surprisingly, tourism in this region has become the major driver of global tourism in general. Nonetheless, tourism industries in Asia Pacific has been challenged in recent years by a number of major crises and disasters including terrorism, outbreaks (e.g. SARS and Bird Flu), natural disasters (e.g. tsunamis, bushfires, flooding), and political crisis (e.g. protests and political instability).The aim of this book is to contribute to the understanding of crisis and disaster management generally, but with a specific focus on the Asia Pacific. With chapters contributed by international scholars and practitioners, this book discusses both the theoretical and practical approaches toward successful crisis and disaster management.
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Zhijiang, in Hunan province, is the place where China and Japan negotiated for the affairs about Japan surrendered in the World War Ⅱ. It plays an important role in the history of world peace. Zhijiang focuses on peace culture and has held "China Zhijiang · International Peace Festival" for five times since 2003, which makes peace culture a calling card for Zhijiang to go global. Due to the influence of this festival and further research of peace culture in Zhijiang, more and more attention both at home and abroad has been paid to Zhijiang so that people hope to know more about Zhijiang in a more comprehensive and thorough way. This book collects lots of scholar articles on the study od peace culture in Zhijiang, and gives a detailed introduction to "China Zhijiang · International Peace Festival", which reflects Chinese people attach importance to history and peace.
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This book discusses the various basic monitoring techniques available for emergency patients. The book elaborates on and explains monitoring techniques that can be easily performed in basic ER clinics and primary care clinics. This includes blood pressure, capnography, ECGs, pulse oximetry, and point of care monitoring ranging from the physical exam to bedside diagnostic tests like PCV/TP, urine specific gravity, blood glucose, and lactate. Each chapter is structured in the following way: basic physiology as related to the monitor, how the monitor/piece of equipment works, pros and cons of the monitor/piece of equipment, when not to trust the monitor, and clinical applications/examples of how to use the monitor in clinical settings.
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Gateway communities that neighbour parks and protected areas are impacted by tourism, while facing unique circumstances related to protected area management. Economic dependency remains a serious challenge for these communities, especially in a climate of neoliberalism, top-down policy environments, and park closures related to environmental degradation or government budgets. The collection of works in this edited book provide bottom-up, informed, and nuanced approaches to tourism management using local experiences from gateway communities and protected areas management emerging from a decade of guidelines, rulemaking, and exclusive decision-making. Global perspectives are presented and contextualized at the local level of gateway communities in an attempt to balance nature, community, and commerce, while supporting the triple bottom line of sustainable tourism. While anticipating a post-COVID 19 global shift, readers are encouraged to think through transformation and resiliency in regard to how the flux of supply vs demand alters gateway community perspectives on tourism. Specific features of this book include: · Focus on transformations, which provides insight into the complex and dynamic nature of gateway communities. · Multidisciplinary, multi-cultural insights into protected area management. · Applied and conceptual chapters from global perspectives.
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Key Questions in Environmental Toxicology is designed as a self-study tool for undergraduate students. Questions review the origin, characterization and environmental distribution of major pollutants, followed by their absorption and metabolic disposition in living organisms. They address implications for the development of cancer, cardiovascular disease, pulmonary dysfunction and neurological conditions in relation to gaseous pollutants, particulates, persistent organic compounds and radioactive emissions, then cover the impact of pollutants on biodiversity, food safety, and water contamination. This book: - Covers toxicology from human morbidity, ecological impact and biodiversity perspectives, and emphasises the impact of diverse organic pollutants in worsening these interconnected phenomena, leading to wider environmental emergencies; - Provides a selection of fill-in-the-gap, multiple choice and short answer question types for students to vary their learning and enhance motivation; - Includes full answer rationales, allowing students to gain true insight into the subject. Providing support to programmes across environmental science, ecology and human health, and covering all the major biological toxins and pollutants as well as unintended consequences of actions designed to improve outcomes, this book may be used in conjunction with the companion volume Introduction to Environmental Toxicology.
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This book collects 180 stories about immortals in ancient China, translated into English, and accompanied by relevant pictures. It can help Chinese and foreign readers to understand the general situation of Chinese native immortals, especially Taoist immortals, and show the evolution of Chinese ancient folklore and cultural thoughts from one side.The copyright has been exported to Malaysia .
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The common fig (Ficus carica L.) is one of the oldest fruits domesticated by humans, and is native to southwest Asia and the Mediterranean. Figs have been associated with health and prosperity since ancient times. They are rich in fibre, potassium, calcium, and iron, as well as being an important source of vitamins, amino acids, and antioxidants. In recent years, increased consumption has caused fig production to shift to new countries such as Mexico, Brazil, India, and China. However, fig is a challenging fruit crop to grow. It is susceptible to insect pests and diseases as well as injuries from abiotic stress during fruit development and ripening. As a delicate fruit it also requires complicated postharvest procedures and climate change presents additional challenges. Comprising 29 chapters written by international experts, the book includes sections on: History Biology and Orchard Management Fruit Ripening and Postharvest Management Pests and Diseases Omics Analysis Cultivars and Breeding Products and Trade. This volume serves as a comprehensive reference for current and future practices of fig production, consumption, research and innovation, and is essential for academic researchers, and those involved in research and development in the fig industry.
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This book presents a global overview of the background to, and the current state of, crop protection and pest management in cotton crops. Cotton is one of the most economically important crops in the world and has been grown for centuries but maintaining high yields of good quality requires sophisticated approaches to pest management. The introduction and use of pesticides over the decades significantly increased cotton yields but lead to many adverse environmental impacts. Over time, new and alternative insecticides were developed but overuse has enabled pests to develop significant resistance. The development of genetically modified cotton varieties with toxins derived from Bacillus thuringiensis enabled much improved control of lepidopteran larvae, including bollworms, but as the toxins had no effect on sucking pests, farmers had no choice but to continue using insecticides. Also, some of the new cotton varieties developed in recent times have not adapted to different climatic conditions and the quality of cotton fibre declined as a result. This book shows the need for more research to select cotton varieties with high quality fibres suitable for different cotton growing areas and to develop integrated pest management strategies to minimise the use of pesticides. It also demonstrates the need for an inter-disciplinary approach bringing together plant breeders, entomologists, plant pathologists, agronomists and agricultural engineers to achieve high yields of high quality cotton. In the future, farmers will need to adopt new technology to determine when and how pesticides are used in conjunction with cultural and biological control strategies. · Emphasises the importance of research on growing cotton in a world experiencing climate change · Demonstrates how crucial crop protection is in achieving high yields of high quality cotton · Shows how new technology will bring major changes in how cotton is grown in the future
