Innovation Management

Strategies, Concepts and Tools for Growth and Profit

by Maital, Shlomo, Professor; Seshadri, D V R;

Description
Innovation Management: Strategies, Concepts and Tools for Growth and Profit combines the extensive knowledge and international experience of authors Shlomo Maital and D. V. R. Seshadri. The book aims to teach readers in a systematic way how to effectively build winning business strategies and help companies achieve sustained growth and profit through innovation. Written in a focused and interesting manner, the authors believe that the three key reasons to innovate are to: energize people; build growth and profit; and survive.
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Bibliographic Information
  • Pub date: January 2007
  • English
  • 9788178299570 / 0761935274
  • India
  • Primary Price: 14.99 GBP
  • Pages: 460
  • SAGE Publications / Sage Publications Pvt. Ltd
  • Readership: College - higher education
  • Publish State: Published
  • Responsibility: Shlomo Maital, D.V.R. Seshadri.
  • Page size: 24
  • Illustration: Illustrations
  • Biblio Notes: CD-ROM in back pocket.
  • Series: Response Books
  • Reference Code: BDZ0007674581