Entrepreneurship as Strategy
Follow
Request Content Preview
Message Rights Holder
Rights Information
WORLD

Entrepreneurship as Strategy

Competing on the Entrepreneurial Edge

Meyer, G. Dale; Heppard, Kurt Allen;

Description

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.

Category


Rights Contact
View Profile:    Rights Team
Company:    SAGE Publications
Thank you for proceeding with this offer.

SAGE Publications has chosen to review this offer before it proceeds.

You will receive an email update that will bring you back to complete the process.

You can also check the status in the My Offers area
Bibliographic Information
Publish State
Published
Language
English
Readership
Postgraduate
Responsibility
edited by G. Dale Meyer and Kurt A. Heppard.
Publisher / Imprint
SAGE Publications / SAGE Publications, Inc
Publication Country / Place
United Kingdom / London
Title Identifier (ISBN/ISSN)
9781452264578 / 076191580X
Published Date
April 2000
Primary Price
30.99 GBP
Pages
168
Series
Entrepreneurship & the Management of Growing Enterprises
Reference Code
BDZ0002605078